# BYOB (Mix & Match)
## Introduction to BYOB Bundles
**BundleSuite’s Build Your Own Bundle (BYOB)** lets your customers mix and match products to create their own custom bundles — driving higher engagement and increasing average order value. These bundles appear in a full-page layout, giving customers a spacious and interactive experience to handpick their favorite items.
You can now also add a **“Free Gift”** tier to your bundles, allowing you to offer specific products at no cost when customers meet certain conditions within the bundle.
We support three flexible BYOB formats — all with built-in **Mix-and-Match functionality** for maximum freedom and conversion.
***
#### 🔄 What is Mix-and-Match?
**Mix-and-Match** gives your customers the freedom to:
* Combine **any products or variants** in a bundle
* **Repeat selections** (e.g., 2 of the same soap)
* Mix products across **categories or collections**
Whether you're selling snacks, skincare, or apparel — customers love the freedom to build their own combo.
***
### Types of BYOB Bundles
#### 🟢 1. Basic BYOB ( Mix & Match)
A simple, single-page layout where all bundle options are displayed at once. Customers scroll, mix and match, and check out quickly.
**Best for:**
* Fast purchases
* Bundles with 3–6 items
* Mobile-first flows
**Mix-and-Match Use-Cases:**
* Pick any **3 candles** from 8 scents
* Choose **5 mini soaps**, even repeat the same one
* Build a **3-product lip kit** (mix gloss and matte)
***
#### 🟡 2. Multi-Step BYOB
A guided, step-by-step layout where each category or product type is displayed in its own section. Customers move through each step with a “Next” button.
**Best for:**
* Multi-stage bundles (routines, kits, etc.)
* Complex or high-AOV bundles
* Educating the shopper along the way
**Mix-and-Match Use-Cases:**
* **Skincare Routine:**
* Step 1: Choose a cleanser
* Step 2: Pick any 2 serums (can be same)
* Step 3: Add moisturizer + SPF
* **Meal Box:**
* Choose 2 mains, 3 sides, 1 dessert
***
#### 🔴 3. Build-a-Box BYOB
An interactive, visual builder where customers “fill a box” until they reach a certain item count, value, or weight. A progress bar guides them as they go.
**Best for:**
* Pre - Defined boxes
* Gifting flows
* High-engagement, gamified bundles
**Mix-and-Match Use-Cases:**
* Fill your **snack box** with any 10 treats
* Create a **gift hamper** worth ₹2000
* Monthly **pet box** with any 5 products
***
### 🔍 Which BYOB Type Should I Use?
| Your Goal | Best Type | Mix-and-Match Support |
| --------------------------- | ---------------- | ------------------------ |
| Quick, simple bundles | Basic BYOB | ✅ Full support |
| Guided shopping experience | Multi-Step BYOB | ✅ Per step |
| Gamified “box filling” flow | Build-A-Box BYOB | ✅ With live box progress |
***
### 💡 Industry Use Cases
| Industry | Example BYOB Bundle |
| ------------ | ------------------------------------------------------------ |
| Skincare | Build your AM/PM routine (Multi-Step BYOB) |
| Food & Bev | Choose any 6 drinks (Basic BYOB) |
| Gifting | Create a festive box worth ₹1500 (Build-a-Box BYOB) |
| Apparel | Pick 3 basics – mix t-shirts, hoodies, and caps (Basic BYOB) |
| Pet Supplies | Build a monthly treat + toy box (Build-a-Box BYOB) |
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